Call For The Blood Norma Jean shirt .There’s a changing of the ,I will do this guard in fashion and culture. Gen-Z creators are pushing the conversation forward in ways both awe-inspiring and audacious. Our latest project, Youthquake, invites you to discover how these artists, musicians, actors, designers, and models are radically reimagining the future. True originals are hard to come by, but Aoi Yamada certainly qualifies. The Tokyo-based 21-year-old self-described “dancer, model, and expresser” is instantly recognizable. Not just because of her movements, but also owing to her avant garde performance looks, which could be anything from a leotard printed with Matsumoto Castle to a hairstyle that looks like a thatched Japanese roof. This sui generis effect makes her hard to forget. Likely, that’s why she’s already worked with Stella McCartney, modeled for Fred Perry, and, most notably, performed a solo dance at the closing ceremony of the 2020 Olympic Games in Tokyo last summer. For the latter, she wore a bedazzled headpiece and a jacket made of paper thin strips of green and brown fabric; when she spun, she looked like a brush in a carwash.
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Call For The Blood Norma Jean shirt Yamada started dancing when she was around five years old, trying out different genres before realizing that she was really just in it for the ,I will do this fun. “I enjoyed wearing my favorite clothes and dancing with my favorite music,” Yamada says. Her love of fashion also dates back to her childhood. In elementary school, she remembers buying new issues of Vogue and experimenting with photo shoots, using her mother’s clothes. “I gathered up her clothes, coordinated them, and took a picture of it in the middle of the rice field in front of her house,” she says. “The colors and combinations I saw when I was little, I feel that it is unconsciously affecting the present.” At 15, she attended a dance specialty high school in Tokyo before meeting her current manager two years later. Then, she started to model and perform in music videos, stage performances, and at Basel World in 2018 and 2019. Still, she considers the Olympic performance her big break—and really, who could ask for a more global stage?